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European Citizens' Initiative

Communication material

Spread the word!

The European Citizens’ Initiative (ECI) needs your help to reach all European citizens.

Since 2012, close to 800 people have started European citizens’ initiatives, while more than 17 million signatures of support have been collected. Find more facts and figures here.

Taking part in European democracy is every EU citizen’s right – whether by starting, joining or signing a citizens’ initiative. You can also get involved by spreading the word. Use your voice and communication channels to promote the ECI among your networks!

Check out the materials below to get started – you can re-use them or take inspiration for your context.

ECI quiz

Test your knowledge on the European Citizens’ Initiative with this quiz!

Videos and podcast

Videos covering many elements of the European Citizens’ Initiative – from what the citizens' initiative is to the impact it has on organisers’ lives – are available in all EU languages.

The CitizenCentral podcast shares the stories of initiative organisers. Listen on our dedicated podcast page or your favourite streaming platform.

The European Citizens’ Initiative: Your right as an EU citizen 
What is the European Citizens' Initiative? Take the initiative
What can you achieve with the European Citizens’ Initiative?
How many Europeans does it take to change a lightbulb?
How much power do you have? European Citizens’ Initiative – Take the Initiative
European Citizens’ Initiative : Connecting ideas. Can a small idea make a difference?
European Citizens’ Initiative – What causes do you care about? No voice over
European Citizens’ Initiative : Connecting actions
European Citizens’ Initiative – What causes do you care about? - Voiceover
 

Social media tools

Use and follow #EUTakeTheInitiative for the latest social media updates.

Below you can find sample posts, visuals, GIFs and a social media kit to get started.

Social media sample posts (multilingual file)
English
(61.53 KB - XLSX)
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Social Media posts
English
(19.76 KB - DOCX)
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Images

 Sample visuals with people
Woman with megaphone
Man and woman talking
Group of people taking selfie
Social Media visuals (with images of people)
part of sample image
English
(135.97 MB - ZIP)
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Social Media visuals (Quotes from 4 ECI organisers)
part of sample image
English
(8.3 MB - ZIP)
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Short video (15")
(Format = 9:16; length = 15")
snap shot from the video
English
(11.91 MB - ZIP)
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Social Media visuals (cartoon)
English
(646.92 KB - ZIP)
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GIFs - Podcast / Discuss / Discover / Connect, etc.
English
(82.05 MB - ZIP)
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GIFs - CitizenCentral Podcast - season 2 promotion
Promotion clips for season 2
English
(110.28 MB - ZIP)
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GIFs - Make a difference / Get involved/ Step-by-Step
English
(917.18 KB - ZIP)
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Social media kit
English
(229.22 KB - PDF)
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General infographics and factsheets

Tailor-made communication materials are available in all EU languages and ready to be used or customised. This set of materials can be used online and in-person.

Factsheet - 2023 ECI review
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English
(1.98 MB - PDF)
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Infographic 1 - Use your power
Part of page 1
English
(70.82 KB - PDF)
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Infographic 2 - Where can I make a difference?
Part of page 1
English
(551.7 KB - PDF)
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Infographic 3 - ECI Step-by-Step
Part of page 1
English
(62.58 KB - PDF)
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General Factsheet
Part of page 1
English
(124.67 KB - PDF)
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Factsheet - Myths & Reality
top of page 1
English
(145.91 KB - PDF)
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Factsheets on successful ECIs

Learn more about successful European citizens’ initiatives with the help of the factsheets below. The most important information about each initiative is available at a quick glance.

Factsheet - Successful Initiatives - Fur Free Europe
Picture of the first page of the factsheet
English
(234.58 KB - PDF)
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Factsheet – Successful Initiatives – Save cruelty free cosmetics
 Factsheet – Successful Initiatives – Save cruelty free cosmetics
English
(1.31 MB - PDF)
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Factsheet - Successful Initiatives - Stop Finning-Stop the trade
Factsheet - Successful Initiatives - Stop Finning-Stop the trade
English
(571.76 KB - PDF)
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Factsheet – Successful Initiatives – Save bees and farmers
top of page 1
English
(4.89 MB - PDF)
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Factsheet – Successful Initiatives – End the Cage Age
top of page 1
English
(87.43 KB - PDF)
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Factsheet – Successful Initiatives – Minority SafePack 
top of page 1
English
(120.6 KB - PDF)
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Factsheet – Successful Initiatives – Stop Vivisection 
top of page 1
English
(115.41 KB - PDF)
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Factsheet – Successful Initiatives – Right2Water 
top of page 1
English
(128.73 KB - PDF)
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Factsheet – Successful Initiatives – One of Us 
top of page 1
English
(551.91 KB - PDF)
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Factsheet – Successful Initiatives – Ban Glyphosate 
top of page 1
English
(107.43 KB - PDF)
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Leaflets, guide and presentation materials

Materials to hand out, send out or to help you present the ECI.

A guide to the European Citizens' Initiative and the promotional postcard are available for download in all EU languages from the Publications Office.

Leaflet
English
(1.12 MB - PDF)
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ECI-Webinar_Oct22
Facts and figures - October 2022
front page of the powerpoint
English
(19.06 MB - PPTX)
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Postcard - 2022
2-sided postcard with information about the European Citizens' Initiative
Front side of the postcard
English
(125.82 KB - PDF)
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Web banners

Promote the ECI in general, the podcast or the newsletter with these web banners. All languages available.

Web banners
English
(305.87 KB - ZIP)
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Podcast web banners
English
(83.65 KB - ZIP)
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